Our Approach

Let’s transform your business and create an impactful culture that will serve you for years to come.

Our 4-Step Specialized Approach

How we’ll create a company culture that matters to you 

Our approach is simple yet effective. We generally use a 4-phase method to assess your company’s needs, to create your customized plan, and help you through the entire implementing process required to create a company culture that will support you and your employees to thrive and grow.

How we’ll create a company culture that matters to you 

Our approach is simple yet effective. We generally use a 4-phase method to assess your company’s needs, to create your customized plan, and help you through the entire implementing process required to create a company culture that will support you and your employees to thrive and grow.

1

2

3

4

Discovery Process

Get a clear picture of the status of the business on a people perspective.

The first phase involves assessing the current situation and challenges using an established discovery process. The core of this exercise is to systematically speak one-on-one to as many employees as possible. It is important to connect with a wide range of team members in order to get a complete and detailed assessment of your business and its needs. The goal is to get a general overview of the HR challenges of the organization without focusing on any one individual. Please note that this process is completely confidential.

We will seek to gain an understanding of:

  • Employee satisfaction
  • Management practice
  • Stressors and frustrations at an individual basis
  • Leadership challenges
  • Communications
  • Working conditions
  • Attitudes and values
  • Overall organizational culture

This phase includes an audit of HR tools, policies, and processes in order to identify critical gaps.

Our Goal

Get a clear picture of the status of the business from a people and culture perspective.

Removing negative culture

Removing key stressors and creating a climate for change.

In this phase, our concentration is on creating a foundation for change by focusing on employee stressors and frustrations. Before entering into a formal HR planning process, it’s imperative to build trust with your employees and team. Actions speak louder than words here, meaning that we need to be taking action on what employees are bringing to light in the conversations we have with them. 

By systematically eliminating stressors and frustrations, employees will feel as though they are being heard and that their management team is truly committed to improving their overall work experience. Although all issues won’t be addressed, most employees will begin to buy into the process, increasingly becoming engaged, trusting the intentions and commitment of the management team to make lasting change.

This phase is pivotal to the success of any HR initiative and will help in the initiation of our overall growth plan.

Our Goal

Create a climate for change.

Initiating positive culture

Provide support, direction, tools and guidance to help people move into a higher performance space.

The next phase in the development of your Strategic HR Plan will be completely dependent on our findings during the first two phases. Execution of this plan will be key to the company’s success. Our team will be there to help make this a reality.

  • Engagement of the entire company to align with Core values:
    • Promotion of core values;
    • Addressing behavioural problems.
  • Provide training on how to deal with negativity including gossip;
  • Development of key policies, procedures by creating employee handbook and policies;
  • Creation of a formal management meeting process with agendas when required;
  • Creation of recruitment strategy and hiring process;
  • Review of current employee training program and enhance if needed;
  • Creation and facilitation of training programs for management and supervisors/employees to improve people management skills. Programs could include:
    • Conflict management;
    • Multiple generations in the workforce;
    • Leadership;
    • Team building.
  • Creation of a performance evaluation program to align with core values;
  • One on one coaching and advisory to the management team and supervisors;
  • Succession planning;
  • And more...

Our Goal

Provide support, direction, tools and guidance to help people grow and achieve success.

Creating Culture that Matters

Creating a company culture that incites your business and employees to thrive.

Our final and fourth phase is about building opportunities for growth and fulfilment into your company’s unique culture. We’ll make sure the changes made can be sustained, as well as can expand alongside your company’s growth and expansion. 

We’ll focus on creating better leaders. We’ll look at opportunities for education and skill development. At promotion opportunities. And, at possible wellness initiatives and team-building tools and resources. 

We’ll make your team as strong as it possibly can be and we’ll lay the groundwork for them to be able to achieve bigger and better things in the future.

  • Creation and facilitation of training programs for management and foremen/employees to improve people management skills. Programs could include:
    • Leadership;
    • Team building.
  • Development of an employee engagement process;
  • Work with employees career goals and align them for success;
  • Develop strategies around employee well-being, health and social needs;
  • Develop progressive strategies in terms of employee raises and wages;
  • Develop education opportunities for employees, management and executives;
  • And more...

Our Goal

Create cultural company changes that deeply matter to your employees and support your business strategy, long term.

Are you, your team and business ready for this transformation?

We are too!

Let’s create culture that matters.

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our flexible framework to transform your business

What your team needs

Discover the mandates that are available for you and your team, and start imagining how your company will transform through the one that is right for you.

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the mandates we have to offer

Meet Our Team

We take your goals and dreams very seriously which is why we strive to help you create a winning team to get you there.

read more about

Charline Hebert

Charline Hebert

Senior HR Strategist and CEO

Charline Hebert

Senior HR Strategist and CEO

As an entrepreneur and business consultant for over 20 years, Charline has helped her clients shift and align their people strategy to their business strategy, goals and vision.

Charline Hebert

Senior HR Strategist and CEO

meet our powerful team
“Businesses often forget about the culture and ultimately they suffer for it because you can’t deliver good service from unhappy employees.”
Tony Hsieh, Zappos

For the past two and a half years, I’ve had the privilege of working with Charline Hebert. I believe her strength is in her ability to make complex projects seem simple. She completely immersed herself into my ways of working and keeps providing solutions that meet both my needs and support the company’s long-term goals. [...] I’m looking forward to my continued work with her in the future.

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Russell Cormier

Owner & Production Supervisor/ Shipping Receiving at Westmorland Fisheries Ltd.

[Charline] has always delivered as promised (and more) and truly takes a keen interest in understanding the needs and objectives of whatever project she has taken on. Her ability to connect with my team members and gain their trust (and mine) has allowed her to be a contributing part of my companies’ successes over the years.

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Scott Targett

Owner/President of Global Windows Inc. & Targett’s Window and Door Center Ltd

what our clients are saying

Let’s transform your team and your business. 

Let’s create culture that matters.

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Ascend HR Solutions Inc.
424 Boulevard Adélard-Savoie
Dieppe, NB
E1A 7E6